BOUTIQUE DE NOEL
NOVEMBER 25 – DECEMBER 24
For 11 months out of the year, Westside Provisions District’s Le Jardin Français Boutique is a treasure trove of European whimsy, offering earthy meets elegant florals, foliage and terrariums. In November, as Atlanta welcomes the holiday season, founder and lead designer Marie- Laure Coste Dujols and her team transform the floral boutique into its annual holiday market, Boutique de Noel.
Stop by between November 28 and December 24 and you’ll find the atelier enveloped in seasonal florals, decor and gifts, including custom garlands, potted poinsettias, handmade ornaments, holiday berries and wreaths made from natural materials.
“From a young age, I was creating and designing with all these beautiful elements of nature at a nursery in France,” says Dujols. “During the holidays, I made wreaths, using a coat hanger as a frame when I was very young.”
The trademark of her wreaths was the same as her current designs: organic materials that feel timeless yet unique. “My main theme in anything I do—whether it be boutique de Noel or my boutique year-round—is natural elements, and not bringing in anything that’s not organic or natural,” says Dujols. “They don’t always say ‘Christmas’ or ‘holiday’ because I make them out of olive branches or eucalyptus and different types of materials,” Dujols says.
While Dujols employs this technique in its design work throughout the year, she is particularly inspired by nature during the holiday season. “Nature is more dormant, and there are things I like to bring to life from that dormancy, like buds of trees, lichen, mosses and pinecones,” she says. “Somehow, the holidays gather a lot of organic materials that last longer. I get all my inspiration from natures and the rhythm of the seasons.” Dujols’s latest project, Le Kiosque by by Le Jardin Français, opened at Ponce City Market in October. Visit the 130-square- foot space, which is located inside the east entrance to the Central Food Hall, for both custom arrangement orders and grab-and-go florals.
STORY: Claire Ruhlin